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(BPT) - Every two seconds, someone in the U.S. needs blood. In fact, approximately 36,000 blood donations are needed each day nationwide. However, during the summer months, it is typically more difficult for blood donations to keep pace with demand, and this can result in summer shortages. To help bridge the gap and encourage lifesaving donations, World Blood Donor Day serves as a reminder to give blood and platelets during this crucial time.
A will to give
Nexcare Brand is partnering with the American Red Cross to raise awareness regarding the importance of blood and platelet donation during the summer months through the ninth annual Nexcare Give program. This year’s theme is “Roll Up a Sleeve and Give Where You Live,” celebrating all those who give in their communities around the world. Limited-edition Nexcare Give bandages will be available for free to presenting donors at participating Red Cross donor sites and blood drives around the country, through June 14, World Blood Donor Day. Nexcare Give Bandages will also be available as a bonus in select Nexcare Waterproof Bandage packs at retailers nationwide, as well as by mail, while supplies last, at Nexcaregive.com.
The program comes at a time when new research from Nexcare Brand shows:
* More than one-third (36 percent) of U.S. adults have never given blood;
* More than one-quarter (28 percent) do not know their blood type;
* Despite the life-changing impact, awareness is low. More than one-quarter (28 percent) say the reason they have never given blood before is because they have never even thought about it.
To bring to light the power of blood donation, the Nexcare Give program is raising awareness worldwide about how you can get involved.
“Blood donation is a cause that’s not only important in our country and around the world, but also in the lives of people, everywhere,” says supermodel and Nexcare Give spokesperson Niki Taylor. “Every year, millions of Americans need blood, and people have the power to make a difference in about an hour that it takes to give. Now is a great opportunity to make a big impact, starting with your local community.”
One blood donation goes a long way
A single donation can help save the lives of more than one person. Patients can need blood for a number of reasons, including surgeries, treatment for various accidents, cancer and other illnesses.
Blood donations are an ongoing need year-round. If you’ve never given blood before, now is the perfect time to start. You can visit nexcaregive.com to find your local blood center and visit their website to determine whether you can be a donor. Donors of all blood types are needed to give this summer. Type O negative donors are especially needed, because they have the universal blood type that can help anyone who needs blood. O negative is often used during emergencies when there is no time to determine a patient’s blood type.
Once you’ve determined whether you are eligible to donate, the next step is to contact your nearest blood center to book an appointment. You may also be able to donate at a convenient location such as your school, your workplace, a neighborhood community center or your place of worship, if a blood drive is hosted there — be on the lookout for drives in your community. If you aren’t eligible to donate blood, you can still participate by pledging your support on the nexcaregive.com website.
You can even host a virtual blood drive through the American Red Cross SleevesUp program, which is an online tool that allows supporters to create a virtual blood drive and encourage colleagues, friends and family members to give blood or platelets in four easy steps. Visit redcrossblood.org/sleevesup to create your own campaign, or visit Niki Taylor’s page and pledge to give at rcblood.org/Niki.
To learn more about the Nexcare Give program, find blood donation centers in your area and pledge your support for blood donation to make a positive impact today, visit nexcaregive.com.